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Continuous Discovery Habits: Discover Products that Create Customer Value and Business Value

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18.86€

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LeX
Bewertet in Spanien am 14. Januar 2025
Now I understand why this book is so recommended. Teresa walks you through the process of discovery with plenty of tips, templates, and insights that come from working in real companies.As always the challenging is applying what you have learned.100% recommended
Nora Salvaggio
Bewertet in Kanada am 6. Februar 2024
Really enjoyed the book particularly because I have been a product practitioner that has been on the outcome vs output journey for a long time. I have read several books (which I recommend) like the Build Trap and Outcomes over Outputs and Torres does a great job of bringing together these ideas and laying them out in a very step by step practical way of implementing these concepts for your particular situation.Her message of continuous discovery is also very powerful and is really foundational for anyone that wants to improve their PM skills and think in terms of Outcomes instead of Outputs.I highly recommend this book!
D.
Bewertet in Deutschland am 20. Juli 2024
Her methods are clear, simple and actionable. It's not that her methods are super surprising, but its the clarity that I need to act.
Christopher Ehrlich
Bewertet in Deutschland am 17. September 2024
I’m an engineer, and wanted to improve the product thinking in my team. I have no product background whatsoever. This book gave me the tools to do it. It does a great job at both showing what the ideal state looks like, and how you can make incremental improvements regardless of where your team or company is at.
Daniel Borsero
Bewertet in Brasilien am 17. Februar 2024
O livro apresenta uma abordagem simples e recheada de exemplos para servir de inspiração. Uma excelente leitura para pessoas de Produto.
Rodrigo Inclan
Bewertet in Mexiko am 18. August 2023
El primer libro que debes de leer para aprender de digital
Peter N
Bewertet in Deutschland am 12. Januar 2023
I've been working in product management and marketing for years and always like a good read...For me, this book acted a bit as reminder and wake-up call to go through life with open eyes.There is an opportunity behind every corner if you look close enough :)Definitely worth the time and money!
Christoph Magerl
Bewertet in Deutschland am 22. Dezember 2022
This is so far the most influential and actionable book I have read in product management. Every product manager quickly learns about product discovery and that you are supposed to test something. But it often stops there. Theresa Torres lays out a logical framework for how to get predictable business outcomes through interviewing, ideation and testing. She doesn't stop there but explains how you can implement this framework in virtual any organization. The book is both conceptually comprehensive and very practical. It therefore should appeal to you, no matter if you are the conceptual or hands-on type. With Theresa's contribution product management took a big leap forward. It's the new tech in PM and you need to learn how to use it.
Santosh S.
Bewertet in den USA am19. August 2022
In a PM library, Teresa's CDH book should rank #2 on the most-wanted list (Marty Cagan's Inspired is #1).Given the vastly increasing set of resources and books in the PM space, this is indeed a bold statement but IMO, this is well deserved.As a PM practitioner, I'm grateful that such an important topic (product discovery!) has met such a brilliant, structured, and systematic mind in Teresa. The book is comprehensive on the topic, starting with history, then foundational principles, and delving into all the practical aspects of practice. Teresa’s clarity of thought gives her writing perfect nuance, and the content is never over-stated nor does she make any overly broad sweeping claims.What makes her advice in the book so powerful is that the book is built on years / decades of practice. She is not just a teacher, but a coach - who in real life helps product teams across industries / companies / company stages & sizes implement these principles daily. This makes her advice very practical and pragmatic - just what you need to start making wins in your workplace tomorrow, while over time winning converts to a better way of working.This is a book for the entire product team, especially the product trio i.e., the product manager, designer, and technical lead. I have already made improvements in the way we approach product discovery, and my team loves me for it!I also enjoyed the audio-book as well, which was narrated by Teresa herself. Did not skip a second, and re-listened to many sections. Great investment!To people like Teresa (& Marty), I have only 2 things to say: Thank you, and I wonder what you will write about next?
Uygar Boynudelik
Bewertet in Deutschland am 20. Juni 2021
The target audience of this book is the Product Trio ( Product Managers, Product Designers and Software leads)The book presents a solid framework to start, iterate and develop continuos product discovery habits. This is a invaluable guidance for product trios who are willing to integrate product discovery to their day to day life. The narrative is not only at theoretical level but also lists down actionable techniques and approaches to integrate it into practice.Teresa advocates since years the "Opportunity Solution Tree" as a visual aid to structure product discovery process. This tree starts with the outcome -not output-. Opportunities (customer needs, pain points and desires), potential solutions to those opportunities and underlying assumptions for those solutions are other essential elements of the tree.All in all, this is a must-read book for the product folks who appreciate the benefit of product discovery and don't know how to start or what to do when. I highly recommend this book !My significant takeaways from the book:- Discovery is a continuos process, it is hand in hand with delivery and evolves constantly over time.- She thinks developing a weekly habit of customers interviews is a keystone habit for continues discovery.- In order to make continuos interviewing sustainable, we need to automate the recruiting process.- The right way of asking question at interviews is to go after a recent story of the customers. Instead of asking "Tell me about the last time you watched Netflix, you should ask " Tell me about your story when you watched Netflix last week."- Test assumptions but not ideas, it takes much less time,- We are often overconfident about the success of our ideas because of two cognitive biases, be prepared to be wrong!1) Confirmation bias: We are more likely to seek out confirming evidence than we seek out disconfirming evidence2) Escalation of commitment: The more we invest in an idea, the more committed we become to that idea.- The fruit of discovery work is often the time we save when we decide not to build something.
Petra Wille
Bewertet in Deutschland am 19. Mai 2021
If you are looking for a book that takes you and your team by the hand and becomes your product discovery guide, look no further.Teresa Torres has distilled her years of experience in helping product trios (Product Managers, Designers, and Developers) to master the art of continuous discovery. You can benefit from her knowledge by reading this book.The first part of the book helps the reader understand why continuous discovery matters (and why it makes all the difference between the best companies and the rest) and walks them through a basic framework to structure their efforts.Part two touches upon topics like 'Mapping the Opportunity Space,' 'Measuring Impact,' and 'Continuous Interviewing.' Each chapter explains how the reader can actually change their discovery habits for the better and how to apply what they've read to their daily routines.This book will definitely become one of the must-reads for product people, and I will definitely recommend it to the product leaders and managers I coach.
Dimitris Niavis
Bewertet in Deutschland am 11. Dezember 2021
When I first saw this book I was happy and worried at the same time.I work in UX, and, understand the importance of Discovery phase in order for orgs to avoid building another crappy feature. It requires a lot of the right research, done correctly. What scared me was that this book was written by a Product Manager (or so I assumed). What would happen when it's time to do user research, what kind of advice would the author give, and, how damaging would that be if it's off, and PMs read this as a bible?Fortunately, Teresa gets it! Her experience and methods are 99% spot on, and in general this is a valuable book for product and UX people alike.It's easy to read, and has value for newbies and experienced people alike!
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